About Solvate

Julie Ruvolo

I started working at my first startup on Valentine's Day in 2005 and have had a love affair ever since. I joined Sequoia Capital-backed AdBrite in San Francisco out of Stanford and pioneered brand and agency ad sales for the ad network, now the fifth-largest in the world by pageviews. I then joined San Diego-based DivX (NASDAQ: DIVX) to build ad sales strategy for Stage6.com, a high-def video content portal. I opened DivX's New York office, ramped revenue to a seven-figure run rate before the site closed down, reaching 20 million visitors per month, and evangelized DivX's living room IPTV product to digital ad agencies.

Along the way I've freelanced for VentureBeat and iMedia Communications, consulted for VantagePoint-backed Grocery Shopping Network, edited ad:tech San Francisco in 2008 and spoken at industry conferences on digital video. My daily must-reads are Wikipedia's Daily Article and The Slatest. I wrote my honors thesis in anthropology on the Carnaval parade in Rio de Janeiro and speak fluent Portuguese.

At a DFJ Gotham-hosted dinner I had the random fortune of sitting next to Mike. After a courtship of several months and a number of martinis I jumped ship from the digital media world to join Mike and Rick on an ambitious mission to modernize the $120bn staffing industry.

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